The Ultimate Client + Prospect Attraction Guide: DOWNload it Here!

  • 7️⃣ SIGNS OF A STRONG BRAND:

1. It's 𝗖𝗟𝗘𝗔𝗥.
You have a clear message and your dream client understands what you do.

2. It's  𝗥𝗘𝗟𝗘𝗩𝗔𝗡𝗧.
Meaning you are speaking directly to your dream client's current situation and biggest struggles.

3.𝗣𝗔𝗦𝗦𝗜𝗢𝗡.

People can tell when you hate what you do 👀. Your dream client can sense your vision, what you believe in and what you stand for.

4. It's 𝗗𝗜𝗦𝗧𝗜𝗡𝗖𝗧.

It's obvious what makes you different and positions you as the best for for your dream client.

5. You're 𝗖𝗥𝗘𝗗𝗜𝗕𝗟𝗘.
Your dream client trusts you and believes that you can deliver what you promise.

6. You're 𝗖𝗢𝗡𝗦𝗜𝗦𝗧𝗘𝗡𝗧.
Your dream clients can easily recognize you based on visuals/voice.

7. You're 𝗩𝗜𝗦𝗜𝗕𝗟𝗘.
You're actually showing up where your dream clients will see you frequently.

How strong do you feel on these? Are there any parts here you think you need to work on?

Happy Canadian Thanksgiving weekend! 🍁🦃
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. 📍💜✈️ #womenwhowork

#businessbabes

#fempowerment

#bizbabe

#bizbabecrew

#bossladystatus

#theimperfectboss

#bossmom

#momboss

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#mompreneur

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#womensupportwomen

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#momtrepreneur

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#femalecreatives

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#bossgirlbloggers
  • What feelings do you want your brand to evoke?

Think of some brands, influencers, etc that you follow and I'll bet that you can also associate a certain colour or palette with them. Even scrolling on Pinterest and recognizing someone's pin. Become not only memorable and recognizable, but keep people coming back.
  • INVITE THEM IN. 👀. You wouldn't throw a dinner party, have people come to the door and then just have them stand in your hallway all night, would you? 😅

The same goes for the "About Me" page on your website- invite your reader to contact you directly or go to your services page. Don't share an amazing story and how you can help them without giving them the next step to take.

Take people on a journey and be the guide that shows them the way.

P.S. Just a friendly reminder that your About page is not meant to be a huge long biography only about you 😘

P.P.S. my perfectly layed out/planned feed is stopping me from sharing certain things I know you need when I want to see sooo expect a bit more variety 😘
  • I'm working on a couple client logos and working on updating my own website! The launch is coming soon and I seriously couldn't be more excited to share my new Brand & Website Design packages with you! It was seriously TIME.

If you're in the same boat, here's 4 signs you might be ready for a rebrand.
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1. Your Products, Services Or Offerings Have Changed 
2. Your Target Market Has Changed
3. You've got Major Website Shame and Avoid Sharing it with People
4. Your Sales Have Stagnated And You’re Ready For New Business

Drop the correlating # from above (1-4) in the comments if you're  going through any of these!
  • 5️⃣ Features Coaches Need on their Website 👀

EVERYONE is different, and this applies to your website too, BUT there are some basic necessities when it comes to launching your online space, looking like a professional, placing yourself as an authority in your niche and attracting those dreamy high-paying clients.

Things I always include:

1️⃣ Opt-in Form

Building an email list of interested visitors means you can continue to have contact pwith these people in the future. These new visitors who enjoyed your content are now potential clients who may want to purchase something from you in the future, or you can build the relationship to do so!

2️⃣ Favicon

I think this is such an underrated little touch- a spot to make your business leave a recognizable mark or icon for people to remember you by.

3️⃣ Social Sharing

Because obviously you want people to share what you're doing and your work!!! 4️⃣ Call-to-action

AKA Get people to make the next move on your website and continue engaging with your content or services. Whether it's to your Work With Me page or a great freebie,  you’ll want to clearly provide opportunities for your website visitors to go to these places.

5️⃣ Privacy Policy/GDPR compliant/Disclaimer, etc.- If you collect any personal information on your website (such as email addresses on your opt-in form), you’ll need to have a privacy policy posted in a visible location (we suggest the footer), letting your website visitors know how you collect and use their information.

What's a MUST-HAVE on your website? Do you have an email list?
  • Hi friend! There's a LOT of new faces around here so here's a little bit about me so you know who you're talkin to!👀. So let's pretend we are sitting at Starbucks visiting and talking big dreams ✨. .
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. ✨I have my Bachelor of Business and am the founder of First Class Design, a Brand & Website Designer for Coaches who are ready to level up their brand and website to attract and convert clients. .
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. 🐎 Horses are my favourite animal - I got my first Thoroughbred/Clydesdale mix named Brutus at 8 and it's been love ever since. . .
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. . 🌏 I lived in Indonesia from when I was 5-7 with my parents until my mom got Denghi Fever and then Malaria and we spent 6 months in Australia/Tasmania - @aircanada user to send me Birthday cards because I was such a frequent flyer 😂 #thankyou it always made my day! .
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. 👨‍👨‍👧‍👧 I am a Mom of 2 girls and a farm-wife, my hubby had his own Heating company until he went full-time farming and we now farm Oats, Wheat & Canola 🌾. .
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. 🌱 I'm partnered with a Health & Wellness company that is all about healthy living inside and out and as a busy #Mompreneur taking care of myself is super important to make sure I'm performing at my best! (And it satisfies my skincare obsession 😍). .
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. ♥️Things I love: Books of any kind and all types, The OC, Scandal, Dynasty, shopping, hosting parties and going on adventures. ☕If we went to Starbucks together I would order a Skinny Vanilla Latte! .
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What about you?! 👯 If we went to Starbucks together what's something you'd tell me about yourself and what would you order?
  • ✨Welcome! ✨ Another quick video with tips to help you move your business forward and get seen as the leader you are!

Excuse the #momlife #reallife moments 😂😂!! To get a quote on having your Brand or Website designed please email Jess@firstclassdesign.co or click the link in my bio!

Have an amazing day!
Cheers!
Jess .
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#websitedesign #branding #brandingagency #brandinginspiration #branding101 #brandingtips #brandingexpert #brandingconsultant #brandstrategy  #growthmarketing #websitedesigner #hustleandheart #goalgetter #femaleentrepreneurship #bossbabemovement #onlinecoach #paystobebrave #createcultivate #createandcultivate #abmlifeisbeautiful #creativeentrepreneur #igtv #igtvepisode #mondaymoveswithjess
  • 2️⃣ Things your Coaching Website Needs to do in the First 5️⃣ Seconds

Hi gorgeous! Question for you today:

Do you confidently know that your website will convert visitors into paying customers or leads like a BOSS💃? I see SOOOO many websites that are seriously falling short of doing two super duper important things💁: 1️⃣ Convincing a viewer to stay longer than 3 seconds.

2️⃣ Getting them to take action in the next 2 seconds.

When I talk about "above the fold"  think about a newspaper📰 folded over on the rack - those headlines/photos that you see on the top of the main page "above the fold" - the same goes for your website - the main top part that people see first when they come to your homepage.

There are two things that need to go above the fold on your website:

1️⃣ A clear statement about what you do and who you help.

2️⃣ A prominent and obvious call-to-action to get a second click. 📢Whether your goal is more subscribers, a discovery call, a new program launch, etc., your main text and call-to-action should reflect that.

Cheers!
Jess

P.S. Statistics show that bolder colours perform better for call-to-actions buttons😘. P.P.S.🕵️ If you're questioning whether your website is set up to convert, message me!